When using an outsourced fulfillment company to process orders for your Magento shopping cart, there are a number of important things to consider in selecting the best provider. After all, the fulfillment company will have to do all of the following:
So how do you know which fulfillment company to select? First and foremost, it’s important to find a company that has an extensive track record in e-commerce fulfillment services. E-commerce fulfillment has been around for quite some time, so the experienced providers have a long track record of not only successfully integrating with your shopping cart, but also an ability to adapt to any changes going forward. Second, you’ll want to select a company that has already developed a pre-existing integration with Magento. This way, you’ll save time and money when setting up your account with the fulfillment provider. In many cases, if a fulfillment provider has already integrated with Magento, it may only take a couple of easy steps in order to finalize the integration. Third, it is helpful to find a fulfillment firm that has general experience with ecommerce sales in general, as they will likely be able to assist you with general ecommerce trends and provide strategic advice for your company in terms of how to maximize sales online.
Magento is utilized as the eCommerce solution for over 200,000 businesses. Included in that number are some of the world’s leading brands. Magento is chosen for a number of reasons that correlate with some of Magento’s amazing features. Here are some of the features and how they benefit both client and company.
Magento offers almost endless options for customizing your business’s fulfillment. This benefits the business owner by allowing them to target specific clients, promote specific products, and set up shipping options tailored to the products they sell. Customization helps the target clients find what they want and need quickly and easier which can lead to increased customer satisfaction and higher sales.
Magento allows for easy setup of coupons, gift cards, and other promotions. Coupons and gift cards increase both client retention and increase the chances of them returning in the future. Coupons can help push sales of specific products or just increase sales in general. Gift cards are a great way for clients to spread the word about your business while increasing sales.
Interactivity allows customers to compare products before adding to their online shopping cart just like when they are shopping in a retail store with physical products. Everyone loves being able to compare products side-by-side. Clients will feel reassured that they are making the right purchase and will be more satisfied. Another interactivity option are Wish Lists. Clients can create a wish list for products on your site and share them with friends on social media sites. This encourages others to come to your site and make purchases for themselves as well.
The features listed above barely scratch the surface of the amazing features Magento offers. Look into eCommerce solutions to find the one that best suits your business, but know that Magento offers features, customization, and scalability to suit almost any business.
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