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What is Warehousing? Definition, Advantages, and Functions Explained

Warehousing refers to the organized storage and management of goods until they are ready for distribution or sale. However, modern warehousing has evolved beyond simple storage. It now encompasses supply chain functions such as inventory management, order fulfillment, and even value-added services like product customization and returns processing.

As consumer expectations for fast and reliable deliveries grow, businesses must adopt warehousing strategies that balance affordable storage with timely order fulfillment. This article looks at warehousing, how it functions, and its role in supporting your business’s growth.

What is the Definition of Warehousing?

Warehousing refers to the storing of goods and products in a structured manner to ensure they are safe, organized, and accessible for distribution or sale. Traditionally, warehouses served as static storage spaces, but modern warehouses are much more dynamic in their capabilities. Modern warehouses function as full-service fulfillment centers, where products are prepared and shipped directly to customers.

Modern warehouses use tools like Warehouse Management Software WMS and tracking systems to manage inventory. Modern warehouses also provide practical fulfillment services like picking & packing, custom packaging, labeling, and kitting/bundling. At its core, warehousing services help businesses organize their inventory, lower their distribution costs, and deliver products to their customers quickly.

What are the Functions and Processes Of Warehousing?

Warehouses are much more than places to store goods. Theyโ€™re where products are received, organized, and prepared to reach customers. These facilities make it possible to keep track of inventory, fill orders, and get items delivered on time.

The main activities or functions of a warehouse include receiving shipments, storing goods, picking and packing orders, and shipping them out.

The Four Main Functions of Warehousing

Each of these steps plays a role in moving products from suppliers to customers. Letโ€™s take a closer look at how these warehousing functions work together:

Receiving

Receiving in warehousing involves unloading shipments from suppliers, checking that the items match the delivery paperwork, and inspecting for any damage or issues. Once the contents are confirmed, theyโ€™re recorded in the inventory system with details like quantities and storage locations, making them ready for storage or further processing. This step helps maintain accurate records and prevents errors downstream.

If your business handles large shipment volumes or delicate items, an improved receiving process may benefit your needs.

Storage

Storage in warehousing means placing products (raw materials, finished products, or even excess inventory) in specific locations so they can be retrieved easily when needed. For e-commerce businesses, this often involves keeping frequently shipped items in easily accessible locations or using designated storage areas for returns and unsold stock. Effective storage practices typically involve organizing items by type, size, and demand frequency, allowing for greater efficiency in retrieving products when sold. The goal is simple: protect products from damage and theft, keep inventory organized, maintain proper inventory levels, and make it easier to retrieve items when orders come in.

If your e-commerce business struggles with misplaced products or slow order fulfillment, optimizing your storage methods may provide tangible benefits.

Picking & Packing

Picking involves taking products from their storage locations to fulfill customer orders. This step focuses on accuracy and getting the right items in the right quantities. Some warehouses use simple tools like printed pick lists, while others rely on handheld devices or even lights to guide workers to the correct locations and quantities.

Packing comes next and prepares the picked items for shipping. This includes securely placing them in boxes (generic or custom shipping cartons) or containers to prevent damage during transit. Labels with barcodes or handling instructions are often added to help with delivery and tracking. The goal is to keep items safe and organized, so they arrive as expected.

For online stores facing order errors or misplaced products, refining your picking and packing process could make a big difference.

Shipping

Shipping is the final step, where products are sent from the warehouse to their destinations. This process starts with verifying the order details, packing items securely, and labeling them for delivery. Once ready, shipments are handed off to carriers for transport. At this stage, the focus is on accuracy. Making sure the right items are routed to the right destination using the correct address and service levelโ€”all while keeping costs under control.

For businesses handling frequent customer complaints about damaged packages or missed delivery windows, improving your shipping process may help maintain trust.

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What are the Essential Tools in Warehousing?

To run efficient warehousing operations, there are certain necessary supplies, items, pieces of equipment, and types of technology required. Some of these are:

  • Storage shelves or racks to keep the inventory organized and easily accessible.
  • Forklifts or hand pallet jacks for moving heavy loads around in the warehouse.
  • Barcode scanners and RFID tags to help track inventory levels and facilitate faster stock-counting processes.
  • Warehouse Management System (WMS) for managing inventory levels, tracking orders, and managing shipping schedules.
  • A backup generator in case of power outages, which can significantly impact operations.

Warehousing vs. Distribution Fulfillment Centers: What’s the Difference?

The main difference between warehousing and distribution fulfillment centers is the level of services provided. Warehousing simply refers to storing goods in a secure location, which can sometimes include receiving and processing inventory, picking and packing orders, and transporting purchases to stores or customers.

On the other hand, distribution fulfillment centers provide additional services such as order tracking and management and handling returns, in addition to packing and labeling products for shipment, and even more. In general, warehouses focus solely on storage, while distribution fulfillment centers take on a wider range of responsibilities to ensure products are delivered accurately and on time.

Why is Warehousing Important?

Warehousing is vital to the smooth operations of not only businesses but also the economy at large, for several reasons.

Firstly, it provides a secure location for the storage of goods and inventory. This means that businesses may purchase items in bulk, store them in a warehouse facility, and keep sufficient inventory levels to meet demand. Additionally, warehouses can ensure that products are shipped out in good condition as they provide protection from theft, damage, and harsh weather conditions.

Secondly, warehousing allows efficient order fulfillment as products can be picked up quickly when needed. This helps prevent delays in customer deliveries or shortages of supplies for manufacturers that could lead to production downtime.

Lastly, warehousing offers businesses opportunities for strategic expansion as companies can choose to locate their facilities closer to key suppliers and markets. By doing so, they can reduce transportation costs while increasing logistical efficiency, leading to an improved bottom line.

How Does Warehousing Fit into eCommerce Operations?

Warehousing plays a critical role in eCommerce operations as it involves the storage of goods from various suppliers that will eventually be sold to customers online. A warehouse serves as the hub for inventory management, order processing, and shipment coordination. eCommerce businesses must ensure that their warehouses operate efficiently to reduce costs, increase productivity, and deliver customer satisfaction consistently. This involves proper product categorization and a smart layout for optimal storage capacity utilization.

Warehouses also require competent staff who can manage and organize inventory effectively while maintaining high levels of accuracy through barcode scanning or radio frequency identification (RFID) technologies. Ultimately, eCommerce businesses must integrate their warehousing with other parts of their supply chain, such as transportation and order fulfillment, to create a seamless process that delivers products promptly to customers while maximizing profitability.

Why You Should Trust Us

Weโ€™ve been matching businesses with warehouses since 2005. Each warehouse and fulfillment center is assessed through more than 80 criteria, such as customer reviews and retention rates. Most importantly, we apply a human touch and consider the subtle differences that make your business unique. This is how we compete with tech firms with little knowledge of the fulfillment industry or 3PLs that place themselves at the top of their own lists.

Weโ€™ll Help You Find the Right Warehousing Solution

Our vetting process is designed to connect businesses with reliable warehousing and fulfillment services. Each warehousing company has been carefully evaluated and has demonstrated professionalism and adherence to industry requirements:

  • Application and Interviews: Providers complete detailed applications and participate in thorough interviews.
  • Reputation Research: Each providerโ€™s track record is reviewed, including checks for Better Business Bureau accreditation.
  • Credit Assessment: Credit checks are conducted to confirm financial stability.
  • Client References: Feedback from past clients and performance history are carefully evaluated.
  • Compliance Standards: Providers must meet key industry benchmarks and offer competitive pricing.

WarehousingAndFulfillment.com maintains high standards throughout the vetting process. Providers that do not meet these criteria are not included. To get started, submit a form or contact our team to find trusted warehousing and fulfillment solutions.

author avatar
Will Schneider
Will Schneider is the Co-Founder and CEO of WarehousingAndFulfillment.com. Previously, he served as CEO of RMC Fulfillment and Clear Stream Fulfillment within the 3PL industry. In addition, Will served as VP of Finance at NetQuote, a leading lead generation company in the insurance vertical. Will has an MBA from the University of Colorado and an undergrad in Accounting, Economics, and Political Science. Will has been published on various authoritative publications within the warehousing and logistics industry, including Information Week, Plans, Supply & Demand Chain Executive, Retail Touch Points, Parcel Industry, Global Trade Magazine, Manufacturing Digital, Authority Magazine, and The Association for Supply Chain Management.

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